Our Story

Aweswim bikinis is an unique e-commerce label founded in 2017 by Laura Williams.

Growing up in Cairns, Laura was always surrounded by beautiful beaches, and a tropical environment. Laura was always inspired by her beautiful surroundings and had a major passion for Fashion and Design - This led to the creation of Aweswim Bikinis.

In 2020, Laura made the decision to add a new Co-founder to the team - Georgia Fairweather, Georgia has recently moved back to Australia to help grow the Aweswim brand.

Aweswim always strives to have unique styles that are different to other bikini labels. Their aim is to create a brand that unites women all across the globe, and from all walks of life together. They want to achieve this through bikinis that promote; Female empowerment and positive body image. They believe all girls should feel ‘Aweswim’ in their bikinis!